Promotion advertising, publicity, personal selling, sales promotion
Guardado en:
| Autor principal: | |
|---|---|
| Formato: | Libro |
| Lenguaje: | inglés |
| Publicado: |
Englewood Cliffs
Prentice-Hall, Inc.
1982
|
| Edición: | 2. ed. |
| Materias: | |
| Etiquetas: |
Sin Etiquetas, Sea el primero en etiquetar este registro!
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | c100616 | ||
| 005 | 20221207074953.7 | ||
| 020 | |a 0-13-730895-7 | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a Promotion |b advertising, publicity, personal selling, sales promotion |c Richard E. Stanley |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a Englewood Cliffs |b Prentice-Hall, Inc. |c 1982 | |
| 300 | |a 389 s. | ||
| 610 | 2 | 0 | |a propagácia |
| 610 | 2 | 0 | |a propagácia priama |
| 610 | 2 | 0 | |a propagácia skrytá |
| 610 | 2 | 0 | |a reklama |
| 610 | 2 | 0 | |a podpora predaja |
| 100 | 1 | |a Stanley, Richard E. | |