Industrial marketing management <a> strategic view of business markets
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| Autore principale: | |
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| Altri autori: | |
| Natura: | Libro |
| Lingua: | inglese |
| Pubblicazione: |
Chicago
The Dryden Press
1984
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| Edizione: | 2. ed. |
| Serie: | <The> Dryden press series in marketing
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| Soggetti: | |
| Tags: |
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MARC
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| 245 | 1 | 0 | |a Industrial marketing management |b <a> strategic view of business markets |c Michael D. Hutt, Thomas W. Speh |
| 250 | |a 2. ed. | ||
| 264 | 1 | |a Chicago |b The Dryden Press |c 1984 | |
| 300 | |a 632 s. | ||
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| 610 | 2 | 0 | |a stratégia marketingová |
| 610 | 2 | 0 | |a riadenie |
| 100 | 1 | |a Hutt, Michael D. | |
| 700 | 1 | |a Speh, Thomas W. | |