Marketing management

Show other versions (9)
Saved in:
Main Author: Kotler, Philip
Other Authors: Keller, Kevin Lane, Černá, Štěpánka
Format: Book
Language:Czech
Published: Praha GRADA Publishing 2007
Edition:1. vyd. [Grada Publishing, a. s.]
Subjects:
marketing manažment
marketing
zákazníci
značky výrobkov
ponuka
trh
ceny
hodnota
komunikácia marketingová
plánovanie strategické
systémy informačné
demografia
výskum
trh spotrebiteľský
rozhodovanie
analýza trhu
segmentácia trhu
konkurencia
výrobky
služby
kanály
maloobchod
veľkoobchod
reklama
podpora predaja
práca s verejnosťou
marketing priamy
rast hospodársky
marketing interný
Tags: Add Tag
No Tags, Be the first to tag this record!

Marketing management / by Kotler, Philip, Keller, Kevin Lane

Published 2013
Book
Save to List
Saved in:

Marketing management by Kotler, Philip

Published 2013
Book
Save to List
Saved in:

Marketing management by Kotler, Philip

Published 2013
Book
Save to List
Saved in:

Marketing management by Kotler, Philip

Published 2009
Book
Save to List
Saved in:

Marketing management by Kotler, Philip, Keller, Kevin Lane

Published 2007
OBSAH
Book
Save to List
Saved in:

Marketing management by Kotler, Philip

Published 2006
Book
Save to List
Saved in:

Marketing management by Kotler, Philip

Published 2001
Book
Save to List
Saved in:

Marketing. Management by Kotler, Philip

Published 2001
OBSAH
Book
Save to List
Saved in:

Marketing management by Kotler, Philip

Published 1992
View in OPAC
Book
Save to List
Saved in:
Show all versions (10)

Similar Items