Marketing Research An Applied Approach

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Bibliographic Details
Main Author: Kinnear, Thomas C.
Other Authors: Taylor, James R.
Format: Book
Language:English
Published: New York McGraw-Hill 1991
Edition:4th Edition
Series:McGraw-Hill Series in Marketing
Subjects:
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MARC

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245 1 0 |a Marketing Research  |b An Applied Approach  |c Thomas C. Kinnear, James R. Taylor 
250 |a 4th Edition 
264 1 |a New York  |b McGraw-Hill  |c 1991 
300 |a 856 s. 
490 1 |a McGraw-Hill Series in Marketing 
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610 2 0 |a marketing 
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610 2 0 |a marketing manažment 
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610 2 0 |a plán marketingový 
100 1 |a Kinnear, Thomas C. 
700 1 |a Taylor, James R.