Marketing Research Private and Public Sector Decisions
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New York
John Wiley and Sons
1980
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| Edition: | 1. ed. |
| Series: | Wiley Series in Marketing
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| Subjects: | |
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | c021881 | ||
| 005 | 20221207073901.6 | ||
| 020 | |a 0-471-00059-0 | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a Marketing Research |b Private and Public Sector Decisions |c David A. Aaker, George S. Day |
| 250 | |a 1. ed. | ||
| 264 | 1 | |a New York |b John Wiley and Sons |c 1980 | |
| 300 | |a 628 s. | ||
| 490 | 1 | |a Wiley Series in Marketing | |
| 830 | 0 | |a Wiley Series in Marketing | |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a výskum |
| 610 | 2 | 0 | |a rozhodovanie |
| 610 | 2 | 0 | |a sektor súkromný |
| 610 | 2 | 0 | |a sektor štátny |
| 610 | 2 | 0 | |a informácie |
| 610 | 2 | 0 | |a analýzy |
| 610 | 2 | 0 | |a dáta |
| 610 | 2 | 0 | |a analýza regresná |
| 610 | 2 | 0 | |a analýza trhu |
| 610 | 2 | 0 | |a prognózovanie |
| 100 | 1 | |a Aaker, David A. | |
| 700 | 1 | |a Day, George S. | |