Consumer behavior and marketing action
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Boston
Kent Publ. Co.
1984
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| Edition: | 2. ed. |
| Subjects: | |
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| Physical Description: | 695 s. |
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| ISBN: | 0-534-02990-6 0-534-03314-8 |