New product development what really works
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Chicago
Crain Books
1985
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| Subjects: | |
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | c110761 | ||
| 005 | 20221123135612.7 | ||
| 020 | |a 0-87251-085-9 | ||
| 041 | 0 | |a eng | |
| 044 | |a US | ||
| 245 | 1 | 0 | |a New product development |b what really works |c George Gruenwald |
| 264 | 1 | |a Chicago |b Crain Books |c 1985 | |
| 300 | |a 414 s. | ||
| 610 | 2 | 0 | |a produkty |
| 610 | 2 | 0 | |a diverzifikácia |
| 610 | 2 | 0 | |a výskum |
| 610 | 2 | 0 | |a modelovanie |
| 610 | 2 | 0 | |a komunikácia |
| 610 | 2 | 0 | |a marketing |
| 610 | 2 | 0 | |a obchod |
| 610 | 2 | 0 | |a výrobky |
| 610 | 2 | 0 | |a tovar |
| 610 | 2 | 0 | |a spotreba |
| 610 | 2 | 0 | |a reklama |
| 100 | 1 | |a Gruenwald, George | |