Learning Aid for use with Basic Marketing

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Bibliographic Details
Main Author: McCarthy, Jerome E.
Other Authors: Perreault, William D. Jr
Format: Book
Language:English
Published: Homewood, Ill. IRWIN 1990
Edition:10th ed.
Series:Irwin publications in economics
Subjects:
Online Access:View in OPAC
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Description
Physical Description:v, nepr.str. 28 cm.
Bibliography:Includes bibliographies and index.
ISBN:0256085242